ACE-AM-02BeginnerTier 2 · Practical
AI for Social Media Management
Plan social posts, adapt ideas for different channels, and streamline routine content tasks with AI.
What you’ll explore
- Map their own post-publishing workflow, separate drafting tools from scheduling tools, and apply the golden rule, AI drafts and you edit and approve, including the Australian Consumer Law and Privacy Act 1988 checks on what gets published
- Adapt a single message for LinkedIn, Instagram, X/Twitter and Facebook, with the right tone, length, hook and hashtag use for each, and prompt AI for platform-specific drafts that keep the facts identical
- Produce a five-post, multi-platform set from one core message, protect qualifiers and claims when shortening, and recognise the extra obligations around giveaways and follow-up messaging
- Build a 30-day content calendar around real content pillars using AI, batch-produce draft copy, and guard against stale facts, invented customers or offers, and unapproved posts reaching the scheduler
- Write a sustainable AI social media SOP with a human check at every stage, spot and correct the signals of fake AI content, use hashtag and engagement prompts well, and feed their own results back into future prompts
Course outline
01The Social Media Workload Problem, Where AI Fits, and the Golden Rule60 min
02Platform Tone, Hooks and Hashtags: LinkedIn and Instagram with AI60 min
03X/Twitter, Facebook and Repurposing: One Message, Five Posts (Task 1)60 min
04Content Pillars and the 30-Day Calendar, from Ideas to Scheduled Drafts (Task 2)60 min
05The AI Social SOP, Quality Control and the Performance Feedback Loop (Task 3)60 min
Who it’s for
Social media managers and community managers Business owners managing their own social media Marketing assistants and coordinators new to AI tools